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•••••@rajsuperwhite.com
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Current company Raj Industries
Manufacturing · 331 employees · Founded 1956 · Ludhiana, Punjab, India
Raj Industries is one of the leading FMCG companies in northern India dealing in Personal and Home Care products. The company’s leading product ‘Raj Super White Laundry Bar’ commands a high market share and is trusted by around 1,50
,000 retail stores all over the country.
We also manufacture and market Bathing soaps under the brand name ‘Njoy’ and washing powder under the brand name ‘Raj Super White Soap Powder'. To cater to the constantly changing Consumer behavior and business environment, the company launches new products from time to time. We proudly sponsored Indian idol and The Kapil Sharma show in FY 21-22 to ensure a solid presence all over the country.
The company boasts of a Soap and Soap noodle manufacturing plant at Nalagarh, Himachal Pradesh, and PAOS Productions (a sister concern) at Ludhiana, Punjab. The group has also worked as a manufacturing partner for many MNCs like Reckitt Benckiser (Dettol) and ITC (Vivel).
We have our own sales team (over 150) currently active in the states of Punjab, Haryana, J & K, Himachal Pradesh, Rajasthan, M.P, Karnataka, Tamil Nadu, Kerala, Maharashtra, Goa, U.P, UK, Chandigarh, and Gujarat. The Raj Group has a total manpower of around 1000 employees including factory and Office staff. Our Group Sales turnover exceeded Rs 600 crores in FY 21-22 and is poised to grow to around Rs. 750 crores in FY 22-23.