Sastry
Asst. Sr. VP - Marketing | Brand, Product, Content, & Digital Marketing Expertise
- Role
- Asst Senior Vice President Marketing at Mahindra Finance
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Sastry
Strategic Marketing Leader with 29+ years in BFSI, delivering ₹300 Cr+ loan disbursements annually, ₹10 Cr+ monthly deposit growth, and measurable brand equity gains. • Expert in digital transformation, customer acquisition, and ROI optimization with proven impact on vehicle loans and financial services.• Trusted CXO-level partner skilled in P&L ownership, CRM automation, and building high-performing teams.“Marketing is no longer about the stuff that you make, but about the stories you tell.” ~ Seth Godin.
Experience
Asst Senior Vice President Marketing
Jun 2023 — Present · Mumbai, IN
Education
CXO Incubator
CXO Incubator Course
2023
Indian Institute of Management, Lucknow
Chief Marketing Officer program, Marketing
2023
Indian Institute of Management Bangalore
Business Analytics & Intelligence
2013 — 2014
Acharya Nagarjuna University
Master of Business Administration (M.B.A.)
1994 — 1996
Great Lakes Institute of Management
Business Analytics & Business Intelligence
2017
Mahindra University
Pursuing Doctor of Philosophy - PhD, Marketing
Skills
- Market Research
- Crm
- Primary Research
- Marketing Management
- Market Analysis
- Analytics
- Consumer Behaviour
- Business Strategy
- Business Development
- Strategy
- Competitive Analysis
- Market Intelligence
- Customer Relationship Management (Crm)
- Brand Management
- Competitive Intelligence
- Marketing Strategy
- Team Management
- Quantitative Research
- Marketing Research
- Segmentation
- Customer Insight
- Customer Engagement
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