Gary Warech

About Gary Warech

Over many years of multi-industry leadership, Gary Warech has carved a unique niche at the intersection of AI technology, sales, sports, media, market research, data/analytics and marketing. He is currently Chief Commercial Officer at CivicScience where he leads commercial strategy and development focusing on expanding the company\'s market presence and driving growth initiatives. This includes leveraging CivicScience consumer data to enhance large-language models and integrate with other first-party datasets. His previous role as Head of Sports & Entertainment at Veritone has positioned him as a leading voice in AI for sports. His consultative style and unique skill set – including strong organizational and people skills, analytical proficiency, fiscal accountability, critical thinking, and creativity – have earned him wide respect and a reputation as a staunch advocate for his clients, partners and colleagues alike.An early-career path through sports marketing and sports sales led to an enviable career on the leading edge of sponsorship evaluation, market research, and data analytics. Through a period of continual change, he consistently delivered best-in-class performance to that industry’s boldface names including Harris Interactive, Simmons, Experian and Comscore. On their behalf, he provided expertise and support to blue chip brands including P&G, MasterCard, Microsoft, Nissan, Visa, and many others. He also sold to and collaborated with leading media companies, marketing/ad agencies, and digital publishers. Through it all, he managed, coached, and developed best-in-class talent while pushing the envelope of new products and remaining true to the bottom line. He has a proven track record of growing successful business initiatives from the ground up.A graduate of NYU and native of South Jersey, Gary has served as an adjunct professor at his alma mater as well as Adelphi University, has spoken at numerous conferences, and been involved in various charitable causes including Cal Ramsey Scholarship Fund, Comfort Zone Camps and Positive Coaching Alliance.Contact: g••••••••@gmail.com or 91••••••21

Experience

1. Chief Commercial Officer

   CivicScience

   Jan 2025 — Present · New York, NY, US

   Architected & executed comprehensive commercial strategy that propelled revenue growth, market expansion, brand awareness, & operational excellence. Led enterprise business development initiatives with Fortune 500 clients including Target, Apple, Best Buy, UnitedHealth Group, McDonald\'s, Disney, & Google, leveraging CivicScience\'s proprietary data assets, SaaS platform, & custom market research services to deliver actionable consumer intelligence. Drove integrated marketing initiatives & forged strategic media partnerships that significantly expanded CivicScience\'s brand visibility establishing thought leadership in the market intelligence and sports business sectors.

Education

• New York University

  Bachelor of Science (B.S.), Finance, Marketing

Skills

• Business Development
• Digital Marketing
• Market Research
• Marketing
• Database Marketing
• International Sales
• Multi-Channel Marketing
• Customer Insight
• Consumer Behaviour
• Direct Marketing
• Marketing Research
• Strategic Partnerships
• Marketing Strategy
• Product Development
• Analytics
• Sales
• Customer Acquisition
• Sports Marketing
• New Business Development