Gary Klugman
Strategic Brand Builder | Director of Marketing | Creative Problem Solving
- Role
- Director of Marketing at Yamaha Corporation
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Gary Klugman
Connecting human insights with brands to inspire relevant consumer experiences in culture and media. I have 15+ years experience crafting breakthrough multi-platform strategies for iconic brands at agencies in Los Angeles and Tokyo. Past clients include: P&G, IKEA, Disney, Netflix, GSK, Häagen-Dazs, Visa, MillerCoors, adidas, and more. Specialties:•Brand strategy•Human truths•Multi-disciplined & Integrated planning: Digital / Social / PR / Shopper •Media strategy and Comms planning•Market research (qual / quant)•Consumer Insights, Journeys, Segmentations•Brand / Portfolio Architectures•International marketing•Japan / Japanese
Experience
Director of Marketing
Jan 2017 — Present · Los Angeles, CA, US
Music, not Motors :)
Education
UC San Diego School of Global Policy and Strategy (GPS)
Master's degree, International Management
UC Irvine
Bachelor of Arts (B.A.), English, Cum Laude
Skills
- Consumer Behaviour
- Social Media Marketing
- Integrated Marketing
- Strategic Communications
- Brand Architecture
- Strategic Planning
- Brand Management
- Marketing Strategy
- Business Development
- Digital Marketing
- Digital Media
- Consumer Insights
- Internal Communications
- Business Strategy
- Interactive Marketing
- Branding & Identity
- Team Leadership
- Media Planning
- Creative Strategy
- Creative Direction
- Quantitative Research
- Marketing Research
- Shopper Marketing
- Brand Strategy
- Marketing
- Management
- Qualitative Research
- Social Media
- Strategy
- Brand Development
- Market Research
- Market Analysis
- Brand Communication
- Digital Strategy
- Customer Insight
- Marketing Communications
- Advertising
- Online Advertising
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