Gary Vlerick

Lead Digital Product Scalability (Customer Growth) @Decathlon Digital

Lille, FR
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Nov 2021 — Present

Lead Digital Product Scalability (Customer Growth) @Decathlon Digital

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Croix, FR

With over two and a half years of experience, I play a pivotal role in the deployment at scale and roll-out of key user journeys focused on the customer account experience across digital products used in-store and online. Heading up a multidisciplinary team of functional and technical experts toward elevating customer experience and engagement by delivering impactful and valuable digital product implementations. This position allows me to help empower our digital product delivery capabilities at scale, in a complex environment, to co-drive more business initiatives in our countries.Mainly:* Catalyze business growth across various countries by strategically deploying key user journeys associated to the Decathlon Customer Account* Ensure the security of product implementations, prioritizing the integrity and trustworthiness of user data and interactions.* Lead the large-scale delivery of critical product features and user cases with an end-to-end approach, enhancing overall efficiency and product value.* Aim to accelerate delivery times by adopting an industrialized deployment methodology, reducing time to market for new features and improvements-Demonstrate strong abilities as a product advocate, a strategic thinker in deployment, an effective communicator among teams and stakeholders, and a problem solver when faced with challenges.

EDUCATION

2004 — 2005

Université catholique de Lille

Master 2 Marketing International et Négociations, Marketing international

2003 — 2004

Universidad Europea

Master 1 E-Commerce International & Webmarketing, Marketing international

SKILLS

Marketing SocialMarketing InternationalManagementCommunication StratégiqueMarketing DigitalAdministration Salesforce.comVentesCommunication InterneService ClientMarketing MulticanalMarketingMicrosoft OfficeRéseaux SociauxGestion De La Relation Client (Crm)Communication Sur Les Réseaux SociauxCommunication D’entrepriseLeadershipFormation Salesforce

ABOUT GARY VLERICK

About me: Happy husband, happy dad of 2 lovely boys. definitely a happy man -) Sports : Hockey lover, football player, padel student, team coach. definitely a sportsman! I love traveling and discovering, Spain as my second country of adoption, technology and innovation About my experience: Digital Strategy | PMO Leadership | Product Scalability -15+ years of experience in digital product management, customer success, and strategic project management-Expert in leading complex digital transformations, leveraging PMO methodologies to drive efficiency, governance, and risk mitigation-Proven track record in enterprise & startup environments, optimizing recruitment, customer engagement, and product adoption-Retail & global leadership: Orchestrated large-scale digital rollouts, ensuring seamless execution across multiple countries-Strong in cross-functional leadership, stakeholder alignment, and technology-driven business growth. Focused on accelerating digital product scalability & adoption, optimizing processes, and unlocking new business value through structured execution & innovation. 🧑‍🧑‍🧒‍🧒 People management & Leadership: Committed to mentoring, developing talent, and empowering teams to achieve their full potential.

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Gary Vlerick — Lead Digital Product Scalability (Customer Growth) at Decathlon Digital in Lille, FR | Unifers