Gary Saunders

CRO | SVP WW Sales, Applications Engineering, Bus Dev, Customer Success | Optics, Sensors, Software, Semiconductor

Role
Vice President, Worldwide Sales at VIAVI Solutions
Location
San Jose, CA, US
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Gary Saunders

I create value for my company & employees by growing revenue, penetrating markets, increasing profit & transforming culture. I lead global sales, marketing, customer success, engineering, channel & business development organizations in the technology industry. My passion is building expert teams that understand customer requirements & succeed by providing differentiated solutions with unequaled value. My impact:30% growth attained by creating new businesses, increasing share & winning in complex design ecosystems$100s of millions in new business by implementing GTM strategies in IoT, automotive, cloud data center, consumer & industrial markets35% growth in strategic accounts by gaining access to technical authorities & winning designs with value-based solution selling strategies27% growth in channels by focusing on differentiated system solutions, price management, marketing excellence & asset performanceSales culture impacts results & requires choices. Consider: Are relationships managed tactically or strategically? Are negotiations based on cost or value? Are wins the result of luck or expertise? Do lone wolves or team players dominate? I instill culture that thrives on collaboration & value-based sales strategies to attain trusted advisor status with key influencers.Sales is accountable for revenue AND opportunity pipeline. Is the funnel sufficient to realize revenue goals? If win ratios & time to money are understood, the question can be answered - but mandates CRM adoption. I\'ve cut the cord on spreadsheets & manage operationally from CRM. This approach enables integration with the S & OP process, sales incentive & performance metrics.I collaborate with peers, CEO & BoD to ensure my team\'s contributions are aligned with company interests. I\'m a hands-on, results driven leader with outstanding organization, communication & operational abilities who believes the thrill of winning is more rewarding when we help o••••••••@optonline.net

Experience

  1. Vice President, Worldwide Sales

    VIAVI Solutions

    Jun 2020 — Present · Santa Rosa, CA, US

    VIAVI\'s Optical Security and Performance Products (OSP) segment is a global leader in light management solutions for 3D sensing, anti-counterfeiting, consumer electronics, industrial, automotive, and defense applications. Responsible for OSP\'s global sales, applications engineering, and customer service organization.

Education

  • Union College

    BS, Computer Science

Skills

  • Pricing
  • Sales Management
  • Channel
  • Business Development
  • Strategy
  • Global Business Development
  • International Business
  • Account Management
  • Product Marketing
  • Product Development
  • Segmentation
  • Mobile Communications
  • Mixed Signal
  • Semiconductors
  • Leadership
  • Team Building
  • Management
  • Semiconductor Industry
  • Analog
  • Sales
  • Wireless

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Gary Saunders — Vice President, Worldwide Sales at VIAVI Solutions in San Jose, CA, US | Unifers