Gary B. West

About Gary B. West

I’m passionate about helping business owners turn their vision into reality, providing the strategies and leadership needed to be successful in today’s environment.I help businesses accelerate growth, increase sales, and build transferable value - whether they’re scaling, restructuring, or planning for a substantial exit. With decades of experience in Fortune 50 sales leadership, entrepreneurship, and advisory roles, I’ve successfully led companies through high-stakes transitions, ensuring they have the right strategies in place for long-term success.At The Rocklin Group, we provide a clear, structured path for value growth. By working directly with leadership teams, we implement proven tools to optimize sales performance, drive revenue, and create sustainable success.Experience & Expertise: • 18 years in Fortune 50 sales leadership—guiding teams to breakthrough performance • 15 years as an entrepreneur—understanding growth from the inside out • 3 personal business exits—deep knowledge of value creation and strategic exits • 12 years of consulting and advising—helping leaders navigate complex sales challengesMany business owners struggle with how to take their sales to the next level. Through hands-on leadership and deep industry expertise, I’ve helped CEOs and leadership teams across multiple industries and markets build scalable sales strategies that drive predictable revenue growth.For SMBs that can’t afford a full-time senior sales leader, I step in as a Fractional VP of Sales and Fractional CRO to provide executive-level strategy without the full-time overhead. My approach is simple: • Creating a Winning Sales Plan • Identifying & Engaging the Right Customers • Building Repeatable Sales GrowthCommon Challenges We Solve: “We don’t have a formal sales process.” “We can’t seem to take sales to the next level.” “We just lost a major client—now what?” “We struggle to find the right sales talent.” “I feel stuck in my business.” “Sales have been stagnant, and turnover is high.”Sales growth doesn’t happen by chance—it happens by design. If you’re ready to break through barriers and drive predictable sales success, let’s connect.

Experience

1. Trusted Advisor

   Vistage Worldwide, Inc.

   Jan 2024 — Present · UT, US

   As a Trusted Advisor for Vistage Worldwide, I collaborate with an elite network of CEOs, business owners, and key executives, providing strategic guidance and support to elevate their leadership and drive transformative growth. Leveraging Vistage\'s extensive resources and peer advisory model, I help leaders navigate complex challenges, seize opportunities, and achieve their highest potential.

Education

• University of Utah - David Eccles School of Business

  Bachelor of Business Administration (BBA), Marketing

• University of Southern California

  Healthcare Management, Business Administration, Management and Operations

  1996 — 1997

• University of the Pacific - Eberhardt School of Business

  Master of Business Administration (MBA), Business Administration, Management and Operations, Entrepreneurship

Skills

• Product Launch
• Integrated Marketing
• Marketing Management
• Market Analysis
• Pharmaceutical Sales
• Healthcare Industry
• Marketing
• Market Planning
• Urology
• Sales Operations
• Disease Management
• Customer Retention
• Sales Effectiveness
• Leadership
• Sales Presentations
• Capital Equipment
• Strategic Planning
• Competitive Analysis
• Contract Negotiation
• Selling
• Start-Ups
• Healthcare
• Business Development
• Neurology
• Hospitals
• Training
• Market Penetration
• New Business Development
• Medical Devices
• Strategic Partnerships
• Medical Technology
• Strategy
• Diabetes
• Analytics
• Organization
• Cross-Functional Team Leadership
• Marketing Strategy
• Account Management
• Sales
• Selling Skills