Garima Mangal

Growth Lead @ShopDeck

Bengaluru, KA, IN
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Feb 2025 — Present

Growth Lead @ShopDeck

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Bengaluru, IN

At Shopdeck, I lead growth and performance marketing initiatives for a diverse portfolio of D2C sellers, acting as their primary point of contact and strategic partner in scaling their online business. My role combines performance marketing, analytics, seller success, and brand growth across Meta Ads, Google Ads, and Shopdeck’s proprietary dashboards.Key Responsibilities & Achievements- Managed portfolio 15+ D2C sellers, owning their end-to-end growth strategy across paid marketing, product performance, and operational metrics- Planned, executed, and optimized performance marketing campaigns across Meta Ads and Google Ads, driving improvements in ROAS, CAC efficiency, and revenue- Analyzed and interpreted real-time dashboards, using data insights to improve seller performance across RTO, cancellations, product quality, buyer trends, and market demand- Collaborated closely with internal teams (strategy, creative, analytics, operations) to improve seller performance and deliver high-quality marketing outcomes- Provided weekly and monthly performance reviews to sellers, translating complex metrics into actionable insights that support business profitability- Worked across multiple product categories, gaining experience in scaling brands with varied price points, target audiences, and marketing needs.

EDUCATION

2020 — 2024

IIIT vadodara

Bachelor of Technology - BTech, cse

ABOUT GARIMA MANGAL

Growth & Performance Marketer with experience managing 15+ D2C brands across apparel, jewelry, andlifestyle. Skilled in scaling brands through Meta & Google Ads, creative testing, and data-drivenexperimentation, delivering 6x–10× ROAS and 60% profitability growth. Expertise in client retention, teamcollaboration, and full-funnel marketing.

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