Garett Graubins

About Garett Graubins

Growth-focused, creative-driven Marketing Leader with 15+ years of experience strategizing and executing campaigns for global brands and strategic partners. Recognized for leading innovative and first-of-its-kind initiatives that generate revenue, define a brand’s direction and disrupt industry norms. Proven success in driving multimillion-dollar revenue growth with award-winning creative, digital, e-commerce, direct-to-consumer, in-store, user-generated content (UGC), and influencer strategies. Excellent ability to optimize cadences, including messaging, frequency, targeting, and retargeting, elevating engagement and sales across email and SMS campaigns.AREAS OF EXPERTISE+ Go-To-Market Strategy+ Copywriting+ Growth Marketing+ Global Campaign Management+ Project Management+ Marketing Budget Management+ Stakeholder Management+ Omni-Channel Communication+ Brand Growth+ Revenue Generation+ Direct-to-Consumer Marketing+ E-Commerce+ Influencer Strategy+ Digital Marketing+ Digital Advertising+ Product Launches+ Campaign Optimization+ Resource Allocation+ Marketing Team Leadership

Experience

1. Marketing Director

   Zipzōn

   Aug 2025 — Present · Golden, CO, US

   Apply my expertise with ingredient brands to lay a foundation for future growth for a new fit and closure system for footwear, equipment and medical devices. This includes website design, social media, influencer marketing, PR, trade shows and B2B marketing, and generally bringing a \"whatever it takes\" start-up mindset to build awareness around this innovative product.

Education

• Colorado State University

  Master's Degree, Business Administration and Management

  2010 — 2014

• Naropa University

  MFA, Creative Writing

  2003 — 2007

• Illinois Wesleyan University

  Bachelor's Degree, Political Science / German

Skills

• Event Planning
• Crm
• Copywriting
• Online Marketing
• Blogging
• Product Management
• Marketing Communications
• Trade Shows
• Concept Development
• Photography
• Brand Development
• Integrated Marketing
• Marketing Research
• Social Media
• Brand Management
• Content Strategy
• Marketing Strategy
• Digital Marketing
• Strategic Planning
• Public Relations
• Advertising
• Strategic Partnerships
• Strategy
• Sales
• Email Marketing
• Action Sports
• Management
• New Business Development
• Product Marketing
• Merchandising
• Social Networking
• Social Media Marketing
• Retail
• Leadership
• Online Advertising
• Product Development
• Event Management
• Footwear
• Marketing
• Market Planning