Ganesh Achanta

About Ganesh Achanta

I am a Salesforce Developer with 10+ years of IT experience, including 8+ years working across the Salesforce ecosystem as both a Developer and Administrator. I specialize in designing and delivering scalable Salesforce solutions across Sales Cloud, Service Cloud, Health Cloud, Financial Services Cloud, Communities, and Marketing Cloud. My background includes full lifecycle project delivery from requirements analysis and architecture to development, testing, integration, deployment, and ongoing support. Proven expertise in implementing Health Cloud patient data models, care coordination workflows, and patient-centric automation to support intake, eligibility verification, and clinical operations. My technical expertise spans Apex, Visualforce, Lightning (Aura & LWC), API Integrations (REST/SOAP), Batch Jobs, and complex automation using Flows. I have also developed enterprise-grade applications integrating Salesforce with legacy systems using Java, Spring, and Oracle.In addition, I have hands-on experience implementing OmniStudio/Vlocity, including OmniScripts, Integration Procedures, DataRaptors, FlexCards, and reusable configuration for guided workflows. I focus on building declarative, scalable solutions that reduce redundancy and improve agent experience.On the marketing side, I bring experience in Salesforce Marketing Cloud, including Journey Builder, Email Studio, Automation Studio, AMPscript, personalization logic, segmentation, and SQL-based campaign data modeling. I collaborate closely with business and marketing teams to design customer journeys that drive engagement and measurable business outcomes.I enjoy solving complex business challenges, optimizing process efficiency, and building systems that scale. I work effectively in fast-paced Agile environments, communicate well across technical and business teams, and take pride in delivering high-quality, user-focused solutions.Core Skills:Salesforce CRM | Marketing Cloud (SFMC)| Apex | Visualforce | Lightning LWC & Aura | OmniStudio (OmniScript, FlexCards, DataRaptors, Integration Procedures)| REST/SOAP Integrations | SOQL | SQL | Journey Builder | Automation Studio | AMPscript | Java | Spring | Oracle | Change Management | Copado | Agile/Scrum

Experience

1. Salesforce Consultant Administrator

   Advantage Behavioral Health

   Jun 2024 — Present · Boca Raton, FL, US

   Designed and implemented Salesforce solutions, including custom objects, flows, Apex, and integrations.Managed Salesforce system enhancements to optimize business processes and user experience.Business Process Automation:Created advanced Salesforce flows to streamline business workflows, such as inbound and outbound intakes, scheduling, and lead management.• Designed and configured Health Cloud patient data models, leveraging Person Accounts and healthcare objects to maintain a longitudinal patient record including demographics, insurance coverage, and care history.• Built Health Cloud–driven Screen Flows and Record-Triggered Flows to automate inbound and outbound patient intake, verification of benefits (VOB), and follow-up processes.• Developed custom Lightning Web Components (LWC) to surface patient insurance details, verification status, and eligibility responses directly within Health Cloud-enabled record pages.• Integrated Health Cloud with third-party insurance verification platforms (Nirvana VOB) using Apex callouts, enabling real-time eligibility checks and reducing manual verification effort.• Collaborated with business and clinical stakeholders to define care workflows, eligibility rules, and exception handling aligned with behavioral health operational needs.• Enhanced patient experience messaging by dynamically displaying Health Cloud-driven coverage outcomes (active, inactive, unable to verify) within intake and scheduling flowsThird-Party Integrations:Integrated Salesforce with external systems like Advanced MD, Kipu, and Nirvana VOB.Facilitated bi-directional data synchronization, ensuring accurate and up-to-date information exchange.Data Analytics and Reporting:Designed dashboards and reports to provide insights into KPIs and business metrics.Specific Projects to Mention:Nirvana VOB Integration:Mapped intake processes for bi-directional data flow between Kipu and Salesforce.Advanced MD Scheduling Integration:

Education

• Jawaharlal Nehru Technological University

  Bachelor's Degree, Electrical and Electronics Engineering