Ganesh Adep

About Ganesh Adep

Digital Sales Manager with 10 years’ experience, with a particular focus on online Demat customer acquisition and cross selling products.TOP Skills : Sales & Dialer Process, Revenue Growth & Customer Service

Experience

1. Senior Floor Manager - Direct Marketing Managing Pygital Business

   Aditya Birla Sun Life Insurance

   Jun 2024 — Present · IN

   Direct Marketing | Phygital Model - Lead Generation & Virtual Sales• Managing 2 Floor Managers and indirectly 60+ Virtual Relationship Managers (VRMs), overseeing daily execution of lead calling, follow-ups, and closures, while driving 1.5x to 2x lead productivity.• Established real-time dashboards and funnel metrics to provide actionable insights to Regional and Zonal Heads, enabling improved lead conversion through weekly performance reviews.• Designed lead-wise performance scorecards using internal parameters and implemented feedback mechanisms to enhance contact quality and lead outcomes.• Conducted regular training sessions on lead handling scripts, objection management, upselling techniques, and ongoing product knowledge enhancement.• Spearheaded monthly and quarterly sales contests, actively engaging VRMs through strategic planning, performance analysis, and motivational initiatives.• Achieved monthly lead closure rates exceeding 18% through tailored follow-ups and nurturing strategies, in close coordination with Sales Managers (SMs), Regional Sales Managers (RSMs), and Zonal Sales Managers (ZSMs).• Developed and maintained lead generation and spread management strategies by segmenting markets across Metro, Non-Metro, and Tier-wise cities to optimize outreach.• Leading the CRM LSQ Project, successfully digitizing the lead funnel end-to-end—from allocation to closure—enhancing user experience and replacing a previously manual, fragmented process with a centralized, efficient system.

Education

• University of Mumbai

  Banking and Insurance (B. com) , Banking, Corporate, Finance, and Securities Law

Skills

• Financial Advisory
• New Client Acquisitions
• Retail Banking
• Microsoft Word
• Business Development
• Business Strategy
• Banking
• Mutual Funds
• Risk Management
• Team Management
• Management
• Team Building
• Strategic Planning
• Business Analysis
• Portfolio Management
• Financial Analysis
• Cross Selling
• Customer Relationship Management (Crm)
• Customer Service
• Powerpoint
• Microsoft Excel
• Microsoft Office
• Management Information Systems (Mis)
• Mis