Dave Galliguez
Growth Marketer - Media Buyer
- Role
- Sem Strategist at Unlock Health
- Location
- Bloomsburg, PA, US
- LinkedIn followers
- 500 followers
About Dave Galliguez
Experienced growth marketer with a strong track record of success over 10 years in search, social, and programmatic campaigns. Proficient in managing in-house advertising efforts and working with external partners to drive traffic and sales. Skilled in using data and analytics to optimize campaigns and achieve business goals.
Experience
Sem Strategist
Mar 2025 — Present
SEM strategy support and budget planning to drive healthcare lead generation across large-scale paid search campaigns• Partner cross-functionally with Programmatic, Social, Sales, and Client Services teams on new business, renewals, upsells, and RFPs• Develop budget recommendations, performance insights, and client-facing presentations• Optimize campaigns through keyword development, audits, policy compliance (Google Ads healthcare), and ongoing performance analysis• Collaborate with Google and Bing reps to test new features and evaluate platform innovations
Education
Lehigh University
Behavioral Neuroscience
Skills
- E-Commerce
- Online Marketing
- Competitive Analysis
- Ppc
- Marketing
- Email Marketing
- Web Development
- SEO
- Marketing Strategy
- Sitecore
- Blogging
- Web Analytics
- Sem
- Search Engine Marketing (Sem)
- Mobile Marketing
- Digital Marketing
- Advertising
- Kentico
- Search Engine Optimization (SEO)
- Google Adwords
- Product Marketing
- Web Marketing
- Social Media
- Social Media Marketing
- Google Analytics
- Analytics
- Omniture
- Marketing Communications
- Affiliate Marketing
- Youtube
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