Gabriel Rhodes
SaaS Account Executive | ERP & B2B Sales | Driving Growth for CPG, Food, Beverage, and Cannabis Manufacturers
- Role
- Account Executive at Wherefour, Inc
- Location
- Cambridge, MA, US
- LinkedIn followers
- 500 followers
About Gabriel Rhodes
SaaS Account Executive with 4+ years of full-cycle ERP and B2B sales experience in regulated, compliance-driven industries including food, beverage, and cannabis manufacturing. Consistently exceed quota (17% over target in 2024) while driving pipeline growth through outbound frameworks, industry events, and strategic partnerships.I help manufacturing brands improve traceability, streamline inventory, and increase profitability through tailored ERP solutions. My approach blends consultative selling, market research, and sales automation to deliver measurable ROI and long-term client retention.Career HighlightsExceeded annual quota by 17%, managing mid-market and enterprise ERP sales cycles from prospecting to close.Represented company at 10+ national tradeshows annually, converting high-intent leads into long-term customers.Spearheaded market entry into the cannabis manufacturing vertical, shaping GTM strategy and positioning.Led onboarding of advanced sales tools (Apollo, Smartlead, MailReef, ZoomInfo), doubling discovery call volume in one quarter.Core Skills: SaaS Sales, ERP Software, Full-Cycle Sales, Consultative Selling, Pipeline Growth, Sales Automation, CPG & Manufacturing Industry Expertise.
Experience
Account Executive
Feb 2024 — Present
Exceeded annual quota by 17% while managing full-cycle ERP software sales for manufacturers in food, beverage, and cannabis verticals.• Represent the company at 10+ national tradeshows annually, converting high-intent leads into long-term customers through consultative selling.• Spearheaded market entry into the cannabis vertical, shaping positioning, messaging, and go-to-market strategy to capture new revenue opportunities.• Led evaluation, onboarding, and integration of sales tools (Apollo, Smartlead, MailReef, ZoomInfo), streamlining lead generation and doubling discovery call volume in the first quarter.• Conducted strategic market research and partnered with consulting firms to guide product development, competitive positioning, and outbound campaigns.
Education
Indiana University - Kelley School of Business
Bachelor of Science, Business
Skills
- Microsoft Office
- Public Speaking
- Research
- Efficiency
- Powerpoint
- Microsoft Excel
- Marketing
- Time Management
- Entrepreneurship
- Advertising
- Leadership
- Social Networking
- Organization
- Business Strategy
- Teamwork
- Social Media
- Microsoft Word
- Problem Solving
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