Gabrielle Tavasti

About Gabrielle Tavasti

I’m passionate about activating brands and taking their marketing to the next level. Currently leveraging 10+ years of professional B2B/B2C digital marketing, social media, email and event marketing experience to drive brand awareness, customer engagement, acquisition and retention. From my provocative approach to story-telling, to my extensive background in sales, knack for design, and my ability to effectively leverage existing and emerging media platforms, I\'m well versed in both developing and delivering effective content & strategic methods for propelling a brand forward. Skills / expertise include- Omni-channel marketing strategy & demand generation - Cross-functional collaboration, team building & leadership - Managing 6-7 figure advertising budgets across multiple channels - Online reputation management & customer care - Keen eye for effective digital marketing collateral - Social media marketing / selling & emerging trends - Market Segmentation - Marketing Automation/CRM: SproutSocial, Hubspot, Constant Contact, Mailchimp, Salesforce, Asana & Tableu - Office Software: Microsoft Excel, Word & PowerPoint - Graphic Design: Photoshop, Illustrator, InDesign, Canva & - Video Editing: iMovie & FinalCut

Experience

1. Senior Consultant, Global SAP Marketing

   Deloitte

   Sep 2022 — Present

Education

• Carnegie Mellon University

  Bachelor of Science - BS, Policy and Business Management

  2008 — 2011