Gabrielle Shaiman
Brand Manager, Content & Creative @Chicken Salad Chick
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WORK HISTORY
Brand Manager, Content & Creative @Chicken Salad Chick
Lead and manage the development and execution of creative and content assets that are used across all brand communication platforms, including social media pages, advertising & media buys, and in-store merchandising materials-Support CSC’s business objectives and annual marketing calendar by managing and implementing the brand’s seasonal marketing campaigns-Manage internal creative resources, external creative agencies, photographers, videographers, and print production suppliers-Oversee the budget, production, and completion of advertising campaigns-Hands-on management of photo and video shoots including concept development, locations, food & prop selections-Develop and project manage execution of POP in-store marketing including materials, timelines, production, and shipment to stores-Oversee design/production of all branded merchandise for stores, including signage/print materials, marketing kits, branded clothing, & promo items-Project manage menu updates, new package design & implementation, and work closely with outside nutrition consultants to ensure nutritional information is included where necessary.
EDUCATION
Florida State University
Bachelor of Arts (BA), Editing, Writing, and Media (minor in Comm)
SKILLS
ABOUT GABRIELLE SHAIMAN
I help brands bring their stories to life through compelling content and data-driven…
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