Gabrielle Fudge

Experience

1. Brand Manager, Us Beauty (Dermstore Com, Skinstore Com, Lookfantastic Com)

   THG

   Feb 2021 — Present

   Defines and owns product strategy for owned brands category, including, product vision, go-to-market strategy, product launch, and product management for multiple channels.• Drives implementation of cross-functional teams to create and execute strategy through 360 marketing plans.• Leads execution of owned brands and private label category by partnering with manufacturers and external suppliers to create new product and packaging.• Owns category P&L, develops yearly sales plans, forecasts, inventory optimization plans, margin negotiation, pricing strategies, and brand KIPs. • Leverages total merchandising strategy to drive profit and total market share through customer acquisition, UPT, and AOV.• Manages a team of 2-3 buying, marketing, and planning professionals. • Builds strong relationships with luxury, professional, and prestige beauty brands, resulting in increased partnerships and collaborations.

Education

• Academy of Art University

  Bachelor's Degree