Gabriel Carrejo
- Role
- Head of Global Content Marketing at Automation Anywhere
- Location
- San Jose, CA, US
- LinkedIn followers
- 500 followers
About Gabriel Carrejo
With a robust track record generating success in both B2B and B2C digital marketing, I\'m…
Experience
Head of Global Content Marketing
Feb 2022 — Present
The Content, Social, and Video marketing team builds and delivers engaging, helpful content to our target audiences. Working with stakeholders and executive sponsors across the globe we provide content across multiple channels (owned, earned, and paid) to help convince and convert our prospects and customers through all phases of the marketing funnel. Extremely proud of my team for meeting and exceeding OKR metrics each year by developing innovative ways to improve engagement and conversion. Our success is a result of focused operational excellence with streamlined and efficient workflows to meet the demands of a global market. Individual responsibilities- Strategy and execution for content marketing, social marketing, and video marketing - Analytics - Evangelism and advocacy programs - Copywriting, editing, and videography - Host, producer, director, editor for field events and online media
Skills
- Search
- Website Development
- Yahoo Search Marketing
- Risk
- Adsense
- Digital Marketing
- Social Networking
- Smo
- Marketing
- Social Media Marketing
- E-Commerce
- Social Media
- Conversion Optimization
- Social Business
- Google Analytics
- Google Webmaster Tools
- Youtube
- Compliance Training
- Affiliate Marketing
- Online Marketing
- Mobile Marketing
- Social Marketing
- Keyword Research
- Online Advertising
- Event Planning
- Equality & Diversity
- Brand Awareness
- Competitive Analysis
- Ppc
- Web Design
- Blogging
- Google Adwords
- Yahoo Search
- Advertising
- Email Marketing
- Link Building
- Viral Marketing
- Import/Export
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