Gabriela Marulanda
Customer Experience Analyst @American Family Insurance
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WORK HISTORY
Customer Experience Analyst @American Family Insurance
EDUCATION
Whitney M Young Magnet High School
4.0
University of Wisconsin-Madison
Bachelor of Science - BS
Body Art and Science Academy
Kinesiology and Exercise Science
Università Bocconi
BUSINESS, MANAGEMENT, MARKETING, AND RELATED SUPPORT SERVICES
ABOUT GABRIELA MARULANDA
Hi, I’m Gabriela! I’m a Marketing Analyst with a background in customer experience and product development. I love digging into customer touchpoints, designing journey maps, and identifying pain points to help teams deliver seamless, personalized experiences that drive satisfaction and loyalty. I’ve led cross-functional initiatives that improved CX visibility, automated key reporting processes, and informed product strategy, all with a focus on improving performance and enhancing the customer journey. I bring a problem-solving mindset, data-driven approach, and human-centered thinking to every project I take on. If you’re looking to build better customer experiences through insight and innovation, let\'s connect!
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