Gabriela A. Sicardi
Assistant Buyer - Private Label & Trend Handbags @Macy's
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WORK HISTORY
Assistant Buyer - Private Label & Trend Handbags @Macy's
New York, NY, US
Working with Private Brands & Market Brands such as INC, On 34th, Giani Bernini, Kipling, Fossil, and The Sak- Reviewing sales data to inform buying decisions and identify potential sales opportunities- Analyzing market trends, and customer feedback to discover potential products to purchase- Building & maintaining vendor relationships- Collaborating with our Design and Product Development teams to identify any product opportunities and provide input in product development- Strategizing with our store merchandising team with executing clear story telling within our assortment- Developing seasonal/monthly pricing strategies based on business strategies and vendor agreements- Taking ownership of pricing execution as pricing captain for a highly promotional business- Executing all pricing into Periscope system and updating based on reaction to business trends.
EDUCATION
Broward College
Associate of Arts - AA
Florida State University
Bachelor of Science - BS, Retail Entrepreneurship
ABOUT GABRIELA A. SICARDI
As a first-generation college graduate and Cuban- American woman, I am fully committed and motivated to gain experience and knowledge in the retail industry. I am a Florida State University graduate with my Bachelor of Science degree in Retail Entrepreneurship with a concentration in Product Development at the Jim Moran College of Entrepreneurship. I gained knowledge about the retail industry in an entrepreneurial mindset. I was involved in the Collegiate Merchandising Organization (CMA), the biggest fashion club at FSU, where I explored my creativity and love for the current fashion trends in the industry by constructing weekly blog posts. In addition, I was involved in Strike Magazine at FSU where I collaborated with different teams in order to solidify and promote creativity, inclusivity, and collaboration within the magazine. The experiences that I obtained for the past seven years have allowed me to grow as an individual, understand the significance of consumer likes and dislikes, and becoming a model leader and team partner.
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