Funda Sarican
Assistant Professor of Marketing & Data Science | Chair, Marketing Department
- Role
- Chair, Marketing Department at Nichols College
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
About Funda Sarican
Executed advanced analytics projects and leveraged big data to further enable businesses\' sales & operations and marketing efforts. Efficient in reviewing past statistics in order to predict future outcomes. Utilize software tools to transform raw data into usable information and analyze customer data for determining- which opportunity or segment to pursue and how to promote, distribute, design and price products or services. Specialties: Proficiency in Regression, Logistic Regression, Gradient Boosting, Random Forest, Cluster, Conjoint, Factor, Text Mining, Kohonen Maps, Decision Trees and Multivariate Analysis • Expertise in R, SAS, Stata, SPSS, Tableau, Excel, MS Office
Experience
Chair, Marketing Department
Oct 2025 — Present
Education
Bentley University - McCallum Graduate School of Business
MS, Marketing Analytics
2009 — 2011
Bentley University
Doctor of Philosophy (Ph.D.), Business Analytics
2015 — 2020
Istanbul Technical University
BS, Business Administration
2004 — 2007
SUNY New Paltz
BS, General Business
2004 — 2007
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