Fred MacRi
Digital Strategy | Growth & Content Marketing | Military Veteran
- Role
- Director, Digital Marketing at Precision For Medicine
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Fred MacRi
Accomplished Digital Marketer and Military Veteran with 20 years experience building innovative marketing programs in diverse sectors. Demonstrated success leading digital strategy and operations to increase awareness, engagement, and conversion. Areas of Expertise: Content Marketing, Digital Strategy, Digital Marketing, Customer Experience, Website Development, Audience Development, Growth Marketing, Digital Product Management, SEO/SEM, Email, Organic and Paid Social, Paid Media, Native Advertising, Team Leadership, E-commerce, Mobile, Partnerships, Customer Experience,
Experience
Director, Digital Marketing
Dec 2022 — Present
Responsible for inbound and outbound digital strategy and execution, driving demand and revenue through digital channels and marketing automation (HubSpot, Salesforce). Oversight includes lead generation, websites, advertising, SEO/SEM (Google Ads Microsoft Ads), paid social media, email, and content marketing.
Education
Outward Bound USA
Leadership Principles
Duke University
Bachelor of Arts, Environmental Science & Policy
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