Frederic van Camp

Head of Marketing Communications Europe @James Hardie

Dusseldorf, DE
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WORK HISTORY

Jan 2022 — Present

Head of Marketing Communications Europe @James Hardie

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Düsseldorf, DE

Leading a 25‑person European Marketing & Comms Org- Scaling demand-creation engines for three strategic product segments, with high impact on EU EBITDA targets- Generating sales-qualified B2B leads via digital performance campaigns- Steering Salesforce-based lead governance with clear KPIs and commercial reporting,closely aligning with country heads- EU-wide Road Show programme for installers and specifyers to drive local sales- Leading rollout of new EU web ecosystem with 50+ sites across 3 brands and 20 markets

EDUCATION

2006 — 2008

University of Portsmouth (UK)

Master of Arts

2002 — 2005

Fachhochschule Düsseldorf (Germany)

Bachelor of Arts

2005 — 2006

Université des Sciences Sociales Toulouse (France)

Sciences de l'Information et de la Comunication

SKILLS

Brand CommunicationDigital MediaSocial Media MonitoringCorporate CommunicationsPublic RelationsIntegrated MarketingMarketing CommunicationsSocial MediaSEOOnline AdvertisingAdvertisingOnline MarketingStrategySocial Media MarketingDigital StrategyUser ExperienceMarketing StrategyDigital Marketing

ABOUT FREDERIC VAN CAMP

Heading up Marketing Communications for Europe at James Hardie | Driving Sales Growth and Digital Transformation

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Frederic van Camp — Head of Marketing Communications Europe at James Hardie in Dusseldorf, DE | Unifers