Fraser McKay
Business Development Representative @Profitero+
Signup · Get unlimited contacts
WORK HISTORY
Business Development Representative @Profitero+
Winnersh, GB
Responsible for generating qualified pipeline by engaging senior stakeholders at global CPG and retail brands across EMEA and North America.Work closely with Account Executives to support strategic outreach, align on key accounts, and contribute to full-cycle sales efforts.Use tools like Salesforce, Outreach, and LinkedIn Sales Navigator to manage prospecting and track engagement.
EDUCATION
University of Portsmouth
Business Information Systems
ABOUT FRASER MCKAY
I’m a Business Development and Technology Sales professional with a proven track record of exceeding KPIs, driving pipeline growth, and closing with high-profile clients across EMEA and the US. At companies like Profitero, AppZen and Oracle NetSuite, I’ve built expertise in engaging C-level stakeholders, crafting tailored outreach strategies, and collaborating closely with Account Executives to deliver results.With a BSc in Business Information Systems and a passion for music production, I bring both analytical thinking and creative problem-solving to the table. My background helps me approach business challenges from multiple angles, blending precision with innovation.Key strengths- B2B SaaS Sales & Lead Generation- C-Level Engagement & Relationship Management- EMEA/US Market Outreach- CRM & Sales Tools: Salesforce, NetSuite, Outreach, Sales Navigator, Cognism, Apollo, Zoom Info, Lusha, Gong - Cross-Functional Collaboration & StrategyBeyond work, I’m an active music producer and engineer, with music featured on BBC Radio 1. This creative outlet sharpens my attention to detail and strengthens my ability to manage projects under pressure.Always open to meaningful connections, new opportunities, and conversations that spark growth. Let’s connect!
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.