Frank X. V.
Region Commercial Sales Manager @TruGreen
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WORK HISTORY
Region Commercial Sales Manager @TruGreen
US
Lead commercial sales across Mountain States, West Coast, Northwest, and Canada.Manage a team of 20+ B2B sales executives and team leaders in multiple branches.Deliver consistent 10%+ YoY revenue growth while maintaining 40%+ gross margins.Developed and deployed strategies for new market penetration, client retention, sales and operational improvement, and marketing.Partner closely with finance, operations, and admin teams to ensure scalable growth.Recognized as a 4-time President’s Club winner for surpassing performance targets.Spearheaded training and onboarding programs, resulting in decreased ramp-up time and increased sales productivity.LEADERSHIP PHILOSOPHY A strategic forward-thinking, people-first leader passionate about cultivating elite sales talent, enabling performance through mentorship, and fostering a culture of ownership and accountability. Thrive in data-rich environments where strategic decisions drive long-term impact. Committed to developing future leaders and scaling growth across complex, multi-regional markets, leveraging data-driven insights to accelerate business growth and maximize profitability while ensuring long-term customer satisfaction and retention.
EDUCATION
Regis University
Master's Degree
Arizona State University - W. P. Carey School of Business
Bachelor's Degree
ABOUT FRANK X. V.
Dynamic and results-driven executive with a proven record of driving consistent revenue growth, operational excellence, and high-performing sales teams. Over 20 years of leadership experience spanning regional, national, and global sales management. Adept at developing and executing strategies that fuel business expansion, enhance customer retention, and maximize profitability. Skilled in leading and mentoring large teams, optimizing sales processes, and collaborating with senior leadership to drive corporate success. Open to extensive travel and well-versed in collaborating across operations, administration, and finance to drive bottom-line results. CORE COMPETENCIES Strategic Sales Leadership Revenue Growth & Profitability Enterprise & B2B Sales Strategy High-Performance Team Building Training & Development of Sales Talent Market Expansion (Regional/National/Global) Customer Retention & Lifetime Value Financial Planning, Budgeting & Forecasting Cross-Functional Collaboration Performance Metrics & Sales Analytics Contract Negotiation & Deal Closing Executive Presentations & Public Speaking TRAVEL & AVAILABILITY Willing to travel extensively as needed for business growth and leadership responsibilities. Available for relocation discussions.
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