Jeffrey Frankel

CMO | B2B SaaS Growth Leader | HR Tech, Compliance & Cybersecurity | 2 Exits | 4 M&A Deals | PE-Backed

Role
Senior Vice President of Marketing at Traliant
Location
Boca Raton, FL, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Jeffrey Frankel

With 20+ years in marketing and a strong focus in compliance, HR tech, and cybersecurity SaaS, I build functions that scale, teams that perform, and marketing engines that drive revenue.I’ve led marketing through four acquisitions, twice helping build companies to exit and twice on the acquiring side integrating brands and teams without losing momentum. I’ve partnered with PE-backed boards, rebuilt demand gen engines mid-flight, and led marketing through the kind of rapid growth that demands constant evolution.My approach is full-funnel and commercially grounded. I care as much about retention and NRR as I do about top-of-funnel pipeline, because sustainable growth requires both. I build high performance teams that are creative, accountable, and deeply aligned with sales, because marketing that doesn’t drive revenue isn’t doing its job.What motivates me is impact. Seeing a campaign accelerate pipeline, watching a positioning shift change how a market perceives a brand, knowing that marketing had a direct hand in the number. Twenty years in and that part hasn’t gotten old.

Experience

  1. Senior Vice President of Marketing

    Traliant

    Jan 2018 — Present · Boca Raton, FL, US

    Amazing product. Amazing team. 5 years in a row on Inc Check out our job openings and come join the excitement!

Education

  • Thomas Edison State University

    BA, Sociology

  • New York Institute of Technology

    MBA, Marketing

Skills

  • Email Marketing
  • SEO
  • Online Marketing
  • Lead Generation
  • Marketing Strategy
  • Strategy
  • Ppc
  • E-Commerce
  • Marketing
  • Strategic Partnerships
  • Start-Ups
  • Social Media
  • Leadership
  • Mobile Marketing
  • B2b
  • Landing Page Optimization
  • Social Media Marketing
  • Direct Marketing
  • Entrepreneurship
  • Salesforce.com
  • Web Marketing
  • Product Marketing
  • Content Marketing
  • User Experience
  • Mergers & Acquisitions
  • Interactive Marketing
  • Crm
  • Online Lead Generation
  • Entrepreneurial Skills
  • Multi-Channel Marketing
  • Segmentation
  • Integrated Marketing
  • Online Acquisition
  • Marketing Automation
  • Online User Experience
  • Channel Marketing
  • Management
  • Digital Marketing

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Jeffrey Frankel — Senior Vice President of Marketing at Traliant in Boca Raton, FL, US | Unifers