Frank Wierschem
Senior Manager Performance Cooperations & Commerce Analytics @Burdaforward
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WORK HISTORY
Senior Manager Performance Cooperations & Commerce Analytics @Burdaforward
Dusseldorf, DE
EDUCATION
L.I.S. Licht Impex Service GmbH
Groß- & Außenhandels Kaufmann
Radio & Fernseh Nemetz
Radio & Fernsehtechniker
SKILLS
ABOUT FRANK WIERSCHEM
I am an online marketer with a focus on data-driven analysis, automation and performance optimization. I have an established network in the affiliate and digital commerce industry. I work confidently with SQL, Snowflake, Tableau and Excel. I turn data into clear and actionable strategies. My goal is clear: increase efficiency, unlock potential and support measurable decisions. I streamline workflows, build reporting pipelines and create intelligent dashboards from prototype to production. I develop lightweight automations using Google Apps Script and JavaScript. I explore AI-powered methods to improve daily marketing operations, including predictive modelling and content automation. I combine deep process understanding with technical implementation. My mindset is pragmatic and solution-oriented. I optimise affiliate setups, connect APIs, build data models and integrate machine learning tools. I am not interested in buzzwords. I am interested in what works.
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