Frank Schiffman
- Role
- Business Manager and Marketing Director at Westlake
- Location
- Pittsburgh, PA, US
- LinkedIn followers
- 500 followers
About Frank Schiffman
Ready to take on tough assignments that require innovative approaches to establish new…
Experience
Business Manager and Marketing Director
Oct 2016 — Present
Responsible for marketing commodity and specialty water treatment products and systems: Channels to market, new product evaluation, customer relations, sales programs, key account sales, conferences, advertising, public relations, competitive analysis and market research, product positioning, advocacy group representation, and trademarking.
Education
Penn State University
BA, Advertising and Journalism
1973 — 1976
Skills
- Polymers
- Product Marketing
- Project Management
- Sales Presentations
- Sales
- Strategy
- Strategic Planning
- Marketing Communications
- Trade Shows
- Product Management
- Business Strategy
- B2b
- Business Development
- Cross-Functional Team Leadership
- Brand Development
- Market Research
- Selling
- Market Development
- Marketing Strategy
- Motivational Speaker
- Sales Management
- Additives
- Market Planning
- Competitive Analysis
- New Business Development
- Pricing
- Coatings
- Brand Management
- Leadership
- Product Development
- Adhesives
- Key Account Management
- International Business
- Contract Negotiation
- Marketing
- Market Analysis
- Marketing Management
- Public Relations
- Advertising
- Social Media Marketing
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