Frank Ieradi

About Frank Ieradi

Frank Ieradi is a digital strategist and entrepreneur with over seven years of experience…

Experience

1. Webmaster Marketing Project Manager

   420interactive

   Sep 2018 — Present · San Diego, CA, US

   420 Interactive is a digital marketing agency focused on the cannabis and wellness industries. The agency provides a full suite of services—from website development and SEO to paid media and email/SMS marketing—helping brands scale through strategic, performance-based marketing initiatives.Key Responsibilities- Led the rebuild and conversion of client websites from various platforms into streamlined, high-performance WordPress builds as part of the 420i web package- Managed back-end system setups for clients, including domain/email integrations, affiliate platforms, SEO tools, and e-commerce solutions- Oversaw digital infrastructure using platforms such as WP Engine, SiteGround, GoDaddy, Google Workspaces, and Office 365- Integrated and optimized third-party tools such as Refersion, Klaviyo, Mailchimp, RankMath, Yoast, Google Ads, Google Merchant Center, Search Console, Analytics, and more- Created, managed, and optimized email marketing strategies—including evergreen flows, newsletter cadences, and sales campaign automations- Designed and implemented email capture tools across client websites, including pop-ups, slide-ins, and embedded forms aligned with conversion best practices- Collaborated with freelance platforms (Fiverr, Upwork, 99designs) to reduce client costs while accelerating design and development timelines- Worked with cannabis-focused media agencies to secure strategic ad placements, including paid digital ads and physical billboard campaigns- Supported a variety of marketing systems and website tools to ensure clients had fully functional, conversion-optimized platforms tailored to their business goals- Led and supported multiple crowdfunding initiatives, including managing marketing and web operations for a Regulation A+ IPO that raised over $10 million.

Education

• Rowan University

  Bachelor’s Degree, Double Major: Management Information Systems, Human Resources Management

  2013 — 2017

• Rowan University

  Master of Business Administration - MBA, Business Administration and Management, General

  2017 — 2018

Skills

• Microsoft Office
• Web Design
• Microsoft Powerpoint
• Cornerstone
• Microsoft Access
• Time Management
• Public Speaking
• Visual Basic
• Data Analysis
• Website Administration
• Organization Skills
• Drupal
• Sql
• Microsoft Project
• Visio
• Website Content Management Systems
• Microsoft Word
• Team Leadership
• Project Management
• Communication
• Database Design
• Teamwork
• Html5
• Cascading Style Sheets (Css)
• Cascade
• Database Development
• Ultipro
• Customer Service
• Social Media
• Management
• Microsoft Excel