Francesco Compiani
Head of Strategic Business Development @Doxee
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WORK HISTORY
Head of Strategic Business Development @Doxee
Roma, IT
Support the identification and development of new growth opportunities for both existing clients and new markets, through use case analysis and new value propositions, as well as the identification and enhancement of strategic business and visibility partnerships. Simultaneously promote the brand and product values, engaging relevant communities through networking activities and market education. Member of the Doxee\'s ESG committee and active member of the Fondazione Sostenibilità Digitale.
EDUCATION
IULM University
Master's Degree, Communication Sciences
SKILLS
ABOUT FRANCESCO COMPIANI
I am a manager and entrepreneur with more than 25 years of experience in the world of marketing, sales, communication, strategy and change management, startup, digital transformation and customer experience. I hold strong focus on product management (P&L) and positioning, strategic communication, business growth, media-planning, networking, performance and negotiation in complex scenarios.Accross the years I have contributed to important startup’s companies (INFOSTRADA, WIND, BBJ’s Media and eCommerce Business Units), coordinated cross-disciplinary teams in a complex turnaround’s process, managed important competitive analysis (WIND’s IPTV European competitive scenario), handled relevant digital projects and communication budgets for several Brands (Wind, Infostrada, Libero, Decathlon, Salewa, Tennent’s Beer, Alpro Soya, Segafredo, Borrani, NSC, FAI, Extrabanca, Mediaset, MTV, Mutti, Randstad, Fastweb, Condé Nast).As entrepreneur I co-founded Placecorner.com, an innovative start-up in the Retail market that allows companies and brands to open a serviced shop or corner, or organise events in exclusive locations- 14° Internet Advertising Key Award, Juror- 43° Advertising Key Award, Juror- 46° Advertising Key Award, Juror- Contributor and speaker at the Osservatorio “Mobile Internet, Content & APP 2013”, Politecnico of Milan- Dossier multicanalità 2011, interview about Multichannel consumer, Advertiser – January 2012- Dossier marketing: interview about SEO strategy, Advertiser - November 2011- IAB: customer experience - 2020 and 2021- Forum Retail: customer experience and customer journey - 2021- Web Marketing Festival: customer journey - 2021- Forrester webinar about customer experience - 2020 and 2021
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