Francesca Ferdinandi
Business Development Manager @Sanlorenzo Yacht
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WORK HISTORY
Business Development Manager @Sanlorenzo Yacht
Fort Lauderdale, FL, US
Drive the development and expansion of the dealer and broker network across the Americas, enhancing brand presence. • Developing and implementing tailored commercial strategies to support regional growth opportunities. • Leading the planning and execution of exclusive brand events, showcasing Sanlorenzo’s heritage and craftsmanship. • Overseeing CRM development and adoption, ensuring data accuracy and consistent reporting across the dealer network.
EDUCATION
Politecnico di Milano
Master's degree, Yacht design
Istituto Europeo di Design
Automotive Design, Engineering Design
ABOUT FRANCESCA FERDINANDI
Business Development Manager with international experience in the luxury yachting industry, currently supporting the commercial expansion of Sanlorenzo across North, Central and South America. Specialised in dealer network development, regional sales support and high-impact brand initiatives that strengthen market presence in key territories.Over the years, have contributed to the growth of strategic markets by coordinating cross-regional partners, aligning commercial strategies and ensuring seamless communication between the Americas and the Italian shipyard. Experience covers project management, yacht construction oversight, sales processes and CRM-driven performance tracking.Graduated in Automotive Design from IED Turin and earned a Master’s degree in Naval Architecture from Politecnico di Milano, combining a technical foundation with commercial execution in an international environment. Dual EU–US citizenship, fluent in Italian, English and Spanish.
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