Francesca Cosimelli

Senior Sales Account Executive @Loquis

Rome, IT

Active participation in trade shows, events, and meetings with strategic clients (World Tourism Event, TTG Travel Experience, BMTA – Mediterranean Exchange of Archaeological Tourism, BIT – International Tourism Exchange, BITESP – Experiential Tourism Exchange, etc.)- Qualification and management of inbound leads generated through fairs, web, social media, and promotional campaigns- Management, development, and retention of client portfolios with a focus on up-selling and cross-selling (Mayors, Tourism Councillors, Culture Councillors, GALs, DMOs, UNPLI, etc.)- B2B sales activities: lead qualification, commercial proposals, negotiation, and deal closure related to the allocation of European and PNRR funds for the promotion and enhancement of national territories- Preparation of offers, quotes, commercial contracts, and full management of the internal approval process- Internal coordination and support to the Sales Department through periodic reporting and sales data analysis- Management of commercial communications between clients and internal departments (logistics, administration, post-sales)- Monitoring of commercial performance and KPI analysis- Contribution to strategic commercial development through operational and strategic input for new offerings and sales process improvement- Participation in the definition of commercial policies and pricing strategies- Collaboration with the marketing team on outbound commercial activities (emailing, follow-up, nurturing)- Active involvement in internal knowledge-sharing projects- Participation in sales meetings and coordination sessions with management and the sales team