Francesca Bacino

Experience

1. Director of Catering & Events

   Spearhead Hospitality Llc

   Jul 2022 — Present

   Director of Catering & Events at Canal Street Eatery & Market Overseeing Events at The Robey HotelLead a team of four to close $5 million in annual revenue and consistently exceed targets by creating a sales strategy that cultivates strong relationships with existing accounts and prospects new key accounts in the Chicagoland area.Develop strategic marketing plans generating a 10% month-over-month sales growth in catering by consistently researching competitors in the Chicagoland catering industry and updating our strategy based on new trends and growth opportunities.Streamline event operating procedures by developing SOPs, resulting in a 20% labor cost reduction across three venues.Implemented a new payment system to manage and track sales while also enhancing the customer experience of deposits and final payments.Partnered with 6 strategic accounts through a consultative selling approach by building custom offerings and providing recommendations to based on their specific business and event objectives.

Education

• Miami University

  Bachelor of Science - BS, BUSINESS, MANAGEMENT, MARKETING, AND RELATED SUPPORT SERVICES, GPA: 3.7

  2014 — 2018