Fran Ellis

Vice President - Product Journey | Customer Advisory | Generative AI | Digital Transformation | Catch the GPT-3 Wave | Modern Lifecycle Pricing | PXM

Role
VP Product Journey at Digital Wave Technology
Location
Cincinnati, OH, US
LinkedIn followers
500 followers

About Fran Ellis

As a former merchant and retail executive, I have spent the last 20+ years collaborating with retailers globally to drive value across many different business processes. Bringing machine learning and optimization to visionary buyers - including - Blake Nordstrom, Bill and Alex Dillard, Sam Moses, Mark Lemond, and Cliff Sifford, Aldo and David Bensadoun, and Reajan Dionne, Cathy Prior/Mike McABee, Jared Briskan/Mickey Newsom/Ron Blahnik - to name a few of the 40 plus retail executive teams I have worked with. SOFTWARESolutions: GenAI/Agentic AI, Competitive Price Scraping, web wholesale/retail, for rules based Pricing or Price Optimization / MAP Pricing, Consumer Analytics, Size Profile Optimization, Optimized History, Business Intelligence/Analytics, Real time Assortment Validation by Consumers, Planning and Software experience with First Insight, QuantiSense, Oracle Corporation, ProfitLogic and Spotlight Solutions. In addition, strategic leader in process re-engineering, organizational needs and efficiencies.RETAILRetail Business Experience with Macy\'s, The Gap and Mercantile Stores (Currently Dillard\'s). Performed all roles within stores/merchant/planning organization from role of assistant buyer to Divisional Vice President.Successfully worked with Tier 1 and Tier 2 Retailers/Wholesalers while working in the Software space, including, McKesson, El Palacio de Hierro, Walmart, Target, Nexcom, Payless, The Gap, Hibbett Sporting Goods, The Children\'s Place, Shoe Carnival, Stein Mart, Aldo, Nike, Nordstrom, Repair Clinic (Web Only), etc.Experienced in all aspects of Planning and store operation functions across Retail, Stores, ecom and wholesale. Proven leader with the ability to drive sales and impact bottom line while building trusted advisor relationships.Specialties: AI Attribution, AI copywriting, AI Image creation, PIM, Competitive Price Scraping - Web, Business Intelligence and Analytics, Retail- Planning, Forecasting and Optimization: Price, Size, Pack, etc. within the Retail and/or Application Software industry. Process change strategy and efficiencies.

Experience

  1. VP Product Journey

    Digital Wave Technology

    Oct 2022 — Present

Education

  • Miami University

    Bachelor’s Degree, Political Science, Chemistry

Skills

  • E-Commerce
  • Supply Chain
  • Enterprise Software
  • Strategic Planning
  • Team Building
  • Business Analysis
  • Analysis
  • Multi-Channel Retail
  • Cross-Functional Team Leadership
  • Erp
  • Marketing Strategy
  • Business Development
  • Pricing
  • Start-Ups
  • Marketing
  • Business Strategy
  • Strategy
  • Leadership
  • Management
  • Process Improvement
  • Solution Selling
  • Training
  • Go-to-Market Strategy
  • Project Planning
  • Project Management
  • Team Leadership
  • Cloud Computing
  • Selling
  • Sales
  • Strategic Selling
  • Business Process Improvement

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Fran Ellis — VP Product Journey at Digital Wave Technology in Cincinnati, OH, US | Unifers