François Quereuil

About François Quereuil

With over 25 years of experience in the audio and media technology industry, I am a passionate and visionary product leader who has driven innovation and growth for the most widely used and beloved audio technology tools in the world. I possess a complete understanding of the market demands, trends and the competitive landscape of the professional audio and music creation space, as well as deep connections with its extremely diverse sets of constituents: from aspiring artists to Grammy-winning producers, from independent audio engineers to media enterprises.Throughout my career, I have been on a mission to empower creators with the most advanced solutions, platforms, and technologies, enable the realization of their artistic vision, and champion their success and recognition. As a musician and songwriter who has been using software tools since they first started revolutionizing the creative industries, and with a proven track record in marketing, product development and large portfolio P&L management with category-defining companies, my objective is to contribute my passion for the craft, the users, and the products that serve them, to the next growth stage of a media technology leader. Areas of ExpertiseP & L Management | Leadership & Team Management | Product Development & Innovation | Product Lifecycle Management | Strategic Planning | Software Subscription | Business Development & Partnerships | Corporate Development / M&A | Go-to-Market Strategy | Product Marketing | Thought Leadership | Spokesperson | Audio Postproduction | Music Creation | Live Sound | End-to-end Media WorkflowsCareer HighlightRecruited back at Avid to run Pro Tools product management when software subscription was in its infancy, I was quickly promoted to lead development, innovation, and go-to-market strategy for the leading suite of audio production tools for music, tv/film post, and live sound.• Managed planning, definition, delivery, and market introduction of over 50 software releases and new hardware products.• Expanded overall audio and music solutions business by 50% while doubling software billings.• Achieved 5x subscription revenue growth for flagship Pro Tools software.

Experience

1. Business Development Consultant

   Music Ai

   Jun 2025 — Present

Education

• HEC Paris

  Master of Science, Management, Marketing

  1993 — 1996

• Université Paris 8

  DESS, Management Culturel en Europe

  1996 — 1997

Skills

• Product Marketing
• International Marketing
• Strategic Partnerships
• Marketing Communications
• Start-Ups
• Creative Direction
• Direct Marketing
• Event Management
• Digital Media
• Marketing Management
• Event Marketing
• Public Relations
• Product Launch
• Brand Development
• Integrated Marketing
• New Media
• Strategy
• Advertising
• Marketing
• Marketing Strategy
• Multi-Channel Marketing
• Trade Shows
• Positioning
• Video
• Demand Generation
• Market Planning
• Management
• Lead Generation