Florine Aulas
Insight Manager @Behaviorally
Signup · Get unlimited contacts
WORK HISTORY
Insight Manager @Behaviorally
SKILLS
ABOUT FLORINE AULAS
ABOUT MEGuided by purpose rather than convention, I\'ve followed my passion for data with nearly two decades of international consulting experience. I\'m a data-driven leader specialised in social intelligence and consumer insights, empowering teams to deliver compelling storytelling. I am deeply enthusiastic about translating consumer behaviour data into innovative marketing strategies, and helping brands make informed decisions to drive growth.// KEY SKILLS• Social & digital data - social conversations, search analysis, reviews, sentiment analysis, trend identification & evolution• Market research methodologies - segmentation, A&U, path to purchase, brand equity, ad post-test, product and concept testing, packaging, and claims testing• Strategic mindset - connecting social insights to broader cultural trends, translating research findings into actionable recommendations, using story-telling and data visualisation to audiences of varied technical ability• Communication - managing teams effectively, navigating stakeholder interactions, and delivering presentations in a direct yet engaging manner• Project management – highly organised, eye for detail & accuracy• People development - nurturing talent through empathetic leadership and mentoring
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.