Floriaan Tasche
Vice President of Sales | CCO | VP of Product | VP of Marketing | Lighting | IoT | Industry | Manufacturing | USA | EMEA | P&L leadership | Business Transformation | M&A integration | B2B | Innovation
- Role
- Sales Leader Emea Bu Lighting at Gewiss
- Location
- Princeton, NJ, US
- LinkedIn followers
- 500 followers
About Floriaan Tasche
I help organizations unlock growth - boosting top and bottom line, sharpening strategy, and building highly engaged, high-performance teams.Now targeting CCO, CMO or BU lead roles in Europe or the USA in industry or innovative (clean-)tech to scale to next level.With over 20 years of executive experience in sales, marketing, and product management across EMEA, North America, and LATAM, I bring a track record of impact for innovative technology businesses operating internationally. I thrive in complex environments, championing transformation and delivering results through people, data, and bold vision.My approach centers on forging lasting partnerships and inspiring teams to surpass expectations. I’m passionate about driving business transformation, orchestrating process improvements, and scaling new technologies that create enduring value.Known for:Building inclusive, energized teams recognized for collaboration and excellenceDelivering consistent revenue and bottom line growthLeading strategic innovation in product management and digital transformationDriving post-merger integration and cross-functional alignmentChampioning sustainable and customer-centric innovationMajor Wins:Delivered high single-digit growth in a $350M business after decade of declineDrove double-digit growth and 15% YoY portfolio expansion across LATAMDrove 20% cost reduction by launching a new manufacturing hub in Brazil, boosting regional competitivenessSuccesfully led two post-merger integrations, in the Netherlands and USADelivered $65M bottom-line impact by leading global pricing improvement I lead with purpose: combining data-driven insight, hands-on execution, and a commitment to building something real. Open to next-level executive roles where vision, growth, and people matter.floriaan.tasche [at] gmail.com
Experience
Sales Leader Emea Bu Lighting
Feb 2026 — Present · Frankfurt am Main, DE
Responsible for sales of the BU lighting in EMEA for Gewiss, encompassing the brands Gewiss, Performance in Lighting, Beghelli and Tvilight.
Education
Nyenrode Business University
Executive MBA, Management
University of Twente
Bachelor's degree and Masters degree, Civil Engineering & Management
1993 — 1999
Johan van Oldenbarnevelt Gymnasium
Grammar School, Secondary Education
1987 — 1993
University of the Witwatersrand
Master Thesis in Civil Engineering
1999 — 1999
Skills
- B2b
- Marketing Strategy
- Pricing
- Product Development
- Change Management
- Business Strategy
- New Business Development
- Product Management
- Sales Management
- Product Marketing
- Marketing Management
- Strategy
- Key Account Management
- Program Management
- Leadership
- Management
- Analysis
- Cross-Functional Team Leadership
- Product Launch
- Competitive Analysis
- International Sales
- Market Analysis
- International Business
- Marketing
- Business Development
- Management Consulting
- Account Management
- Mergers & Acquisitions
- Go-to-Market Strategy
- Business-to-Business (B2b)
- Sales
- Strategic Planning
- Customer Relationship Management (Crm)
- Strategic Partnerships
- Project Management
- Dutch
- Operations Management
- Project Planning
- Coaching
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