Fiorella Ruth Kibongui
Director of Social Media, Influencers & Digital Contents Marketing & Communications @Gucci
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WORK HISTORY
Director of Social Media, Influencers & Digital Contents Marketing & Communications @Gucci
Built and led a newly created integrated marketing vertical for North America, architecting strategies across brand storytelling, talent & creator partnerships, content ecosystems, digital media, and commerce in Gucci’s top-performing region. Partnered cross-functionally with PR, media, retail, merchandising, e-commerce, and global leadership to align creative vision with commercial objectives.
EDUCATION
Politecnico di Milano
Bachelor's degree, Fashion Design
SKILLS
ABOUT FIORELLA RUTH KIBONGUI
Brand Marketing & Growth Leader with 18+ years experience building global 360 strategies for leading luxury brands, including Gucci, Moncler, Bally and Versace.I translate brand vision into cross-channel growth engines—connecting storytelling, culture, partnerships, digital ecosystems, and commerce to drive measurable business impact.Skilled architect of global marketing platforms, partnerships, campaigns, and innovative content that drives engagement and strengthens brand positioning. Passionate about leveraging creativity and strategic thinking to deliver exceptional brand results. Dreamer and visionary to the core. As a child, I imagined myself living in NYC, and being here now is proof of how committed I am when I truly believe in something.__BRAND MARKETING STRATEGY & COMMUNICATIONS; SOCIAL MEDIA MANAGEMENT; INTERNATIONAL PR; EDITORIAL CONTENT STRATEGIST; BRANDING; JOURNALIST; DIGITAL FASHION & LUXURY MARKETING; DIGITAL MEDIA EXPERT; CREATIVE CONTENT STRATEGIST;
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