Fiona Tan

Senior Manager Global Banking @Scotiabank

Toronto, ON, CA

EMAILS

[email protected]

MOBILE NUMBERS

+91 *********19

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WORK HISTORY

Nov 2014 — Present

Senior Manager Global Banking @Scotiabank

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EDUCATION

N/A

Nanyang Technological University

Bachelor of Business

N/A

York University - Schulich School of Business

MBA

SKILLS

Project PlanningWeb AnalyticsPromotionsBusiness StrategyEmail MarketingAnalyticsStrategic PlanningDatabase MarketingStrategyMarketing ManagementPricingData AnalysisFinancial ModelingProduct ManagementPlanningBankingRisk ManagementStrategy DevelopmentEvent ManagementCustomer ServiceMarketing StrategyCorporate CommunicationsSalesSegmentationCredit CardsBusiness AnalysisB2bCredit RiskPortfolio ManagementDirect MarketingBudgetsAnalysisDigital MarketingMarketing ResearchMarketingMarketing CommunicationsAccount ManagementAdvertisingRetail BankingCustomer Relations

ABOUT FIONA TAN

Growth-focused and highly analytical marketing leader, bringing over 16 years of proven experience, with the acuity and vision needed to launch innovative projects while rousing teams to their best. Spearheads marketing campaigns using artificial intelligence, predictive analytics, and strategic partnerships to optimize the customer experience. An inspirational leader who is driven and passionate about coaching and developing talents. Offers a steady hand while guiding teams to deliver growth during challenging times when faced with ambiguity, change, and complexity. Multilingual (English, Spanish, Japanese, Mandarin and Cantonese), committed to embracing change and has a deep intellectual curiosity to understand key market drivers while discovering emerging technologies.

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