Sijin Mohan

About Sijin Mohan

From building products in college to scaling startups, my journey has been rooted in solving real problems with smart strategy and execution.I started with a degree in Applied Electronics, but curiosity pulled me deeper into product, branding, and digital marketing. I built Vybes, a travel gear rental startup, from scratch, onboarding 12+ B2B partners across India and serving 200+ paying customers across Mumbai, Chennai, Bangalore, Andhra Pradesh, and Kerala.Later, I co-founded Apespot, a performance-driven marketing agency. We scaled to 35+ clients, hit ₹2.5M ARR, and helped brands grow across industries through full-funnel strategies and sharp execution.Today, I work with D2C, SaaS, retail, and service brands - blending creativity with data, backed by systems and a growth hacker mindset.What I focus on:• Performance marketing & paid ads (Meta, Google)• Funnel building & optimization• Omnichannel marketing (search, social, email, content)• Strategy + execution for lead generation & revenue growth• Growth consulting for early-stage brands– 75% average ROI across campaigns– Delivered results for 60+ clients across India & global markets– Built teams, launched brands, scaled revenueOutside of work, I created content around motorcycles and tech - reviewing bikes, gear, and gadgets on YouTube. It’s been a way to stay hands-on, sharpen storytelling, and connect with a passionate audience.If you\'re a founder, business owner, or marketer looking to collaborate, feel free to reach o••••••••@gmail.com or DM me here.

Experience

1. Marketing Lead

   Yogifi

   Jan 2026 — Present · Bengaluru, IN

   Handles performance marketing, marketing and growth strategy, e-commerce management and expansion, app marketing, influencer marketing, brand collaboration, social media strategy, post-sales engagement and retention, B2B expansion, retail partner collaboration, ecom ads & Platform management

Education

• Xartup

  Startup Accelarator, Entrepreneurship/Entrepreneurial Studies

• Modern HSS Pottur

  Higher Secondary , Computer Science

• Nexxa digital academy

  Advanced Digital Marketing

• COLLEGE OF APPLIED SCIENCES, IHRD

  Bachelor's degree, Applied Electronics