Filippo Paccagnella
Strategic Growth & Client Engagement | AI Conceptual Design in Architecture & Development
- Role
- Director of Marketing and Business Development at IRVING YEE ARCHITECTURE
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Filippo Paccagnella
I am the Marketing and Business Development Director at Irving Yee Architecture, where I…
Experience
Director of Marketing and Business Development
May 2024 — Present · NY, US
I’m passionate about connecting with potential clients and forging strategic partnerships to expand our firm’s portfolio and reach. As the Marketing and Business Development Director at Irving Yee Architecture, I draw on over 17 years of experience in architecture, design, and business development, with a strong focus on leveraging AI-driven conceptual design, 3D visualization, and digital innovation to accelerate decision-making and enhance client engagement.My expertise lies in:Identifying and cultivating new business opportunities: Skilled in market research, networking, and understanding client needs to uncover and pursue promising projects.Strategic lead generation and client acquisition: Experienced in designing and executing strategies that attract new clients and successfully convert leads into projects.Building and maintaining strong client relationships: Focused on trust and long-term partnerships to ensure client satisfaction and repeat collaborations.Leading compelling proposal development: Adept at crafting persuasive proposals that highlight our firm’s unique value, expertise, and innovative use of AI design tools.Developing impactful marketing strategies: Creating and executing marketing initiatives that enhance brand visibility, showcase innovative design, and attract new business.Networking and industry engagement: Actively participating in industry events and cultivating relationships to identify collaboration opportunities.Throughout my career, I have collaborated with clients such as 21st Century Fox, Saks Fifth Avenue, Ralph Lauren, NBC Universal, MetLife, NY City Housing Authority, Westin Hotels, and Apparel, with work featured in The New York Times, Bloomberg, Interior Design Magazine, and La Repubblica.I am dedicated to driving growth, shaping opportunities, and integrating AI innovation to establish new avenues for success within the architectural industry.
Skills
- Sustainable Design
- Space-Planning
- Design Research
- Submittals
- Industrial Design
- Interior Design
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