Sandra Figueiredo
VP of Product @BrandBastion
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WORK HISTORY
VP of Product @BrandBastion
PT
Leads product vision, roadmap, and execution across moderation, engagement, and social listening.Oversees development of modular packaging and AI-powered onboarding and analytics.Collaborates cross-functionally with engineering, design, CSM, sales, and Marketing.Works closely with enterprise clients to shape features that drive impact.
EDUCATION
Universidade do Porto
Licentiate degree, Communication Sciences
Instituto Politécnico de Viseu
Master's degree, Applied Communication: Interactive Multimedia
SKILLS
ABOUT SANDRA FIGUEIREDO
I used to wrestle with social media chaos as a marketer. Now, I help design the tools I wish I had. Today, I work on solutions that help teams grow social media communities and drive brand impact, powered by AI that actually works. I still live and breathe marketing, and now I bring that lens into product.
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