Fernando Herrera
- Role
- Sales & Commercial Director, Latam at Baker Hughes
- Location
- Houston, TX, US
- LinkedIn followers
- 500 followers
About Fernando Herrera
Accomplished, multi-disciplined Oil & Gas Executive with +29 years of global oilfield…
Experience
Sales & Commercial Director, Latam
May 2022 — Present
Senior leadership position developing and driving the Latin America wide sales & commercial strategy to grow the Oilfield Services revenue in the Region, meeting margin expectations. Understand global and regional market conditions, trends and drivers to set sales and profitability quotas. Leading complex Multi-Product Line and major Integrated Project deals. Driving commercial intensity, while building relationships with executive leadership across customer base. Utilize and monitor customer activities driving opportunity pipeline within CRM system and setting appropriate KPI’s to increase win rate.
Education
Tecnológico de Monterrey
Bachelors, Electronics & Communications
1988 — 1993
Skills
- Marketing
- Wireline
- P&L Management
- Business Strategy
- Data Acquisition
- Contract Management
- Upstream
- Natural Gas
- Completions
- Offshore Operations
- Cross-Functional Team Leadership
- Management
- Operations Management
- Field Operations
- Product Optimization
- Budgeting & Forecasting
- People Management
- Strategic Planning
- Cost Control
- Energy
- Well Intervention
- Oil/Gas
- Oilfield
- Leadership
- Business Development
- Human Resources
- Pressure
- Building Relationships
- Pumps
- New Business Development
- Qhse
- Employee Relations
- Oil & Gas Industry
- Oil&Gas
- Energy Industry
- Petroleum
- Geophysics
- Strategy
- Contract Negotiation
- Seismology
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