Fernanda McManus

Outdoor Industry | Product & Brand Strategy | Operations

Role
Mba Fellow at Doman Innovation Studio
Location
Salt Lake City, UT, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Fernanda McManus

ex-chef, marketer, buyer, writer, retailer, product guide, vc, and shipwreck survivor. just ask me. it\'s a good story. i\'m scrappy, fearless, and persistent, and i always finish what i start.

Experience

  1. Mba Fellow

    Doman Innovation Studio

    Jan 2025 — Present

    Consult, teach, and advise across client engagements, international education, and organizational strategy within startup incubator.• Graduate TA, Japan Fashion Ventures: Facilitate cross-disciplinary learning across design, entrepreneurship, and economics students; contribute strategic perspective to DIS leadership; managed on-the-ground relationships during Tokyo fieldwork• Consultant, International CPG Client: Developed U.S. market entry strategy including addressable market sizing (142M consumers), pricing, channel strategy, brand positioning, and partnerships

Education

  • Semester At Sea / ISE

    Global studies, History

  • San Francisco Cooking School

    Certificate of Culinary Arts, Culinary Arts/Chef Training

    2013 — 2014

  • UC Santa Barbara

    BA, English Literature

  • University of Utah - David Eccles School of Business

    Master of Business Administration - MBA, Business Administration and Management, General

Skills

  • Marketing Communications
  • Concept Ideation
  • Food & Drink
  • Social Media
  • Social Media Marketing
  • Editorial
  • Editing
  • Proofreading
  • Cooking
  • Travel Writing
  • Copywriting
  • Web Design
  • Advertising
  • Website Development
  • Menu Development
  • Blogging
  • Copy Editing
  • Marketing
  • Food Styling
  • Writing
  • Newsletters
  • Adobe Creative Suite
  • Corporate Blogging
  • Digital Media

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Fernanda McManus — Mba Fellow at Doman Innovation Studio in Salt Lake City, UT, US | Unifers