Fernando Zaldivar

About Fernando Zaldivar

Dynamic results-oriented Human Executive with over 25 years of experience in driving…

Experience

1. Hrbp Us & Canada Sales

   TRAFFIX

   Jun 2025 — Present · CA

   Build strategic HR Partnership (Canada & U.S. Sales).• Advise senior leaders to align HR strategy with business and sales objectives.• Drive workforce and succession planning for sales and commercial teams leveraging HR and sales metrics to make informed decisions.• Act as HRBP for Sales leadership across both countries for Sales HR / Commercial Support.• Design/administer sales compensation, quotas, and incentive programs with Finance.• Manage territory changes, promotions, onboarding, and ramp programs for sales hires.• Counsel managers/employees on performance, conflict resolution, and disciplinary matters.• Lead initiatives to improve salesforce engagement and retention.• Investigate and resolve complaints via local laws and policies.• Manage talent & compliance programs.• Partner with TA on sourcing/hiring sales and commercial talent.• Oversee performance cycles, development plans, and leadership coaching.• Ensure compliance with U.S. and Canadian employment laws and deliver manager training.• Lead HR program rollouts (compensation, benefits, D&I, change initiatives) with cross-functional partners.

Education

• American InterContinental University

  Bachelor of Business Administration (B.B.A.)

Skills

• Logistics
• Warehousing
• Transportation Management
• Safety Training
• Warehouse Management
• Ltl
• Freight Forwarding
• Operations Management
• Trucking
• Freight
• Supply Chain
• Air Freight
• Transportation
• International Logistics
• Logistics Management
• Shipping
• Truckload
• Supply Chain Management