Fernando Peralta

About Fernando Peralta

I am a CFO & Growth Strategist with a proven track record of driving value across public and private companies, including The Home Depot, The Santana Group, Propel Financial Services and Home Tax Solutions. My experience spans organizations ranging from startup through $1B+ in revenue, with deep expertise in scaling operations, improving profitability, and executing complex growth initiatives.Currently, I serve as CFO of All-Pro Auto Recon, a national leader in auto reconditioning services, where I partner closely with the CEO and Executive Team to drive scalable growth, operational discipline, and long-term value creation.Previously, I led financial growth strategy for five Santana Group operating companies - helping drive 6X revenue growth in under five years. Earlier in my career, I began at KPMG leading audits for Fortune 500 clients, then joined The Home Depot, where I actively participated in the expansion of its Mexican division from four stores in 2002 to 80+ stores by 2010, exceeding $1B in annual sales.I also served as CFO of Propel, a specialty fintech, where I drove 10X revenue growth, expanded the loan portfolio from $40M to $500M+, led the acquisition of six competitors, and helped sell the company for $340M+. Following that exit, I became CFO of Home Tax Solutions, leading 8X revenue growth and laying the foundation for executing a $100M+ securitization, positioning the company as the largest property tax loan originator in Texas.Career Highlights• CFO with global experience across Retail, Fintech, Services and Manufacturing in the U.S. and LATAM; led teams of 100+ across Finance, Operations, and Supply Chain• Led the finance integration and final purchase price negotiations for Home Depot’s $200M acquisition of Home Mart, Mexico’s second-largest home-improvement retailer• Led $600M+ in capital raises; executed $200M+ in buy-side M&A and $500M+ in sell-side transactions• Trusted advisor to CEOs, Boards, and investors with a consistent record of EBITDA expansion and successful exitsCore CompetenciesFinancial & Growth Strategy ($1B+) • FP & A & Modeling • Capital Markets • M&A • Value CreationC-Suite Partnering • Investor & Board Relations • Global Team Leadership • Digital TransformationEBITDA & Margin Expansion • Treasury & Banking • Due Diligence • Strategic Negotiations

Experience

1. Chief Financial Officer

   All-Pro Auto Reconditioning

   Jul 2025 — Present · Houston, TX, US

   CFO at All-Pro Auto Reconditioning, a national market leader in auto reconditioning services. Partner closely with the CEO and executive team to drive financial strategy to support rapid growth and margin expansion at scale across dozens of markets.