Fernando Lacerda

Data Analyst @PayFit

Paris, FR
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2025 — Present

Data Analyst @PayFit

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Paris, FR

Creation of ad-hoc analyses using SQL and Python to answer stakeholder questions and provide relevant information- Creation of product metrics: Adoption Score, activation rate, adoption rate, and rollout rate- Creation and maintenance of BI dashboards on Looker using Looker Studio and Lookml architecture- Develop data models and documentation using DBT, and implement tests to ensure data accuracy and quality- Collaborated in the creation of a customer churn prediction model, enabling costumer care team to take proactive action to retain clients

EDUCATION

2021 — 2024

SKEMA Business School

Bachelor of Business Administration - BBA

2018 — 2020

Escola de formação Gerencial do Sebrae

Escola do Sebrae

ABOUT FERNANDO LACERDA

I am a Data Analyst with almost two years of experience, specializing in reporting, stakeholder management, in-depth analysis, and data visualizations. Skilled in Python, SQL, Power BI, and Looker, I focus on extracting insights and supporting data-driven decision-making. My curiosity and drive for problem-solving pushed me to expand my expertise in Data Science independently, allowing me to work with complex datasets and translate them into meaningful business insights.Beyond work, I have a strong connection with sports and e-sports, embracing competition and teamwork from an early age. In my free time, you might find me running, swimming, cycling, working out, hanging out with friends, eating a lot, reading, or watching a video.I have a degree in International Business, but my passion for data quickly became my true path, helping me understand business needs and align data strategies with organizational goals.

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Fernando Lacerda — Data Analyst at PayFit in Paris, FR | Unifers