Fernanda Duarte
- Role
- Managing Partner at 耐克
- Location
- Hillsboro, OR, US
- LinkedIn followers
- 500 followers
Experience
Managing Partner
Sep 2022 — Present
Develop comprehensive marketing online and offline strategies to increase sales growth for Lifestyle and Sport categories, with strategic partners, such as: Innvictus. • Conduct market research and analysis to identify market trends, consumer insights, and competitive landscape developing strategic positioning, messaging, and promotional strategies to drive brand awareness, customer acquisition, and engagement. • Identify opportunities to enhance CX customer experiences and develop strategies to leverage technology, innovation, and customer-centric approaches. • Develop and execute marketing campaigns and initiatives across digital channels, including digital marketing, social media, email marketing, content marketing, and traditional marketing, to reach the target audience and maximize impact. • Support and execution of membership strategic plans for the legends loyalty program.
Education
Universidad Latinoamericana, S.C.
Master's degree, Marketing digital
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