Brienna Ferenczi
Global Marketing Specialist @ResultsCX
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WORK HISTORY
Global Marketing Specialist @ResultsCX
Leverages in-depth knowledge of social media platforms (LinkedIn, X, Instagram, Facebook) and online marketing tools to enhance ResultsCX\'s global market presence, driving brand awareness and engagement• Collaborates closely with the Marketing Director and VP to conceptualize and execute strategic social initiatives that align with brand priorities, business objectives, and brand storytelling, consistently delivering impactful campaigns• Architects and manages the development of comprehensive social media calendars, translating high-level marketing strategies into relevant, on-brand content that supports both evergreen and dynamic campaigns• Manages cross-functional content needs, ensuring that DEI, ESG, Employee Experience and Business priorities are effectively represented in social calendars, with clear, consistent messaging across platforms• Partners with Creative Team to brief and plan social content development, applying best practices and insights to optimize content quality and impact• Conducts monthly and ad hoc reporting, analyzing performance data to provide actionable insights, and recommendations for continued relevance and growth • Consulted personal branding for Chris Lillis, Olympic Aerial Skiing Gold Medalist, including managing and growing his LinkedIn presence and promoting his journey in alignment with ResultsCX’s values, driving co-branding success. • Contribute innovative ideas to promote environmental, social, and governance (ESG) initiatives, while leveraging social media to highlight company’s commitment to responsible business practices, • Collaboratively spearhead internal campaigns and initiatives to amplify the voices and contributions of women at ResultsCX, fostering a culture of inclusion and empowerment.
EDUCATION
Florida Institute of Technology
Bachelor of Business Administration - BBA, Marketing
Eastern Florida State College
Associate of Arts - AA
Florida Institute of Technology
Master of Business Administration - MBA
SKILLS
ABOUT BRIENNA FERENCZI
As an experienced, certified Marketing professional with 7+ years of experience, I excel in enhancing market presence through social media and innovative marketing campaigns, focusing on storytelling, coordinating promotional strategies, managing global materials, and collaborating on trade shows and events. I demonstrate a deep understanding of brand values and aesthetics, consistently producing on-brand campaigns that resonate with target audiences and fit within established brand codes, while staying abreast of industry trends.Skilled in Canva, Adobe design programs, proofreading, and Microsoft tools, I\'m passionate about driving growth and embracing new marketing trends.\'!
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