Felix Schmidt
Marketing Communications Manager @ZF Group
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WORK HISTORY
Marketing Communications Manager @ZF Group
ZF Micro Mobility GmbHMarketing Communications Manager- Erstellung und Umsetzung von Marketingkampagnen- Grafik- und Videobearbeitung- Analyse & Auswahl relevanter Medien- Brand Building- Ansprechpartner für Presseanfragen- Eventmanagement- Vertrieb
EDUCATION
University of Applied Sciences Worms
Bachelor of Arts - BA, International Management
Leicester Castle Business School
Master of Business Administration - MBA, Global MBA
De Montfort University
Erasmus Exchange, Business Administration and Management, General
ABOUT FELIX SCHMIDT
Strategic marketing and communications manager with five years of experience in designing and implementing integrated campaigns. In my current role at the ZF Group, I am responsible for the international market launch of the ZF Bike Eco System from scratch, including the overall strategy and execution, budget control, agency management, development of the digital landscape and the management of B2B and B2C events such as Eurobike. My focus areas are- Integrated brand communication & branding - Digital transformation & marketing IT (webshop, training platform, website)- Strategic planning & project management With my degree in Global Business Administration as well as additional certificates (Lean Digital Marketing, Six Sigma, Adaptive Project Management), I combine in-depth expertise with an agile, solution-oriented mindset.
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