Felix Reismann
Tiktokshop Social Commerce & Affiliate Manager @L'Oréal
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WORK HISTORY
Tiktokshop Social Commerce & Affiliate Manager @L'Oréal
London, GB
Ownership of all yearly TikTok Shop social creator affiliate marketing campaigns & activations across all US mass makeup & cosmetics brands> Oversight of yearly brand product launches & strategy for social conversion campaigns> Running of TikTok Shop DTC business: supply, stock, assortment, PDP\'s, reviews, optimisations> Landing of TikTok Shop brand partnerships with affiliated TikTok-native market-leaders> Oversight of TikTok Shop creator community & affiliate programme incl. focus groups, giveaways,sendouts, newsletters, webinars> Large-scale TikTok Shop takeover shopper activations incl. regular brand LIVE-streams> Oversight of in-house media running incl. briefing, auditing & optimisation> Creator 1:1 relationship-building over brand events, PR lunches and online engagement> Driving of TikTok Shop market share & sell-out, brand, video, and LIVE performance> Reporting on top affiliate creators, influencer and media campaigns across all relevant metrics
EDUCATION
University of Staffordshire
Bachelor of Arts (BA), Advertising & Brand Management
Goldsmiths, University of London
Master of Arts (M.A.), Global Media & Transnational Communications
Werbeakademie
Diploma, Marketing & Communications
SKILLS
ABOUT FELIX REISMANN
Digital, social & e-com marketing expert with a broad and multi-faceted set of experiences in brand marketing and creative agencies. Skilled in relationship buildling, parternship marketing, e-com acceleration, digital strategy and all things social.
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